Affiliate Marketing Tips – Optimizing Your Site for More Sales
| Posted in Uncategorized | Posted on 13-08-2010
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Affiliate marketing is one way many who are new to IM make their first money. Simple idea, really – just manage to sell a product that’s not your own, and when you do you’ll receive a percentage of the profits. There’s nothing stopping you from marketing your affiliate products offline, too.
The problem is that there are a lot of scam artists out there promising big commissions for a little bit of work. And another thing to remember, if you’re new, is that very many affiliate marketers give-up once they discover how much work is really involved. So… here are some very helpful tips based on much experience, and they’ll help you if you take them to heart in your marketing.
Number one is to market something you know about. When you first start writing, you are told to write what you know. This advice also applies to online marketing and affiliate marketing in particular. Select a product you know about, and the same holds true for the market.
Just as an example, if you’re really into beauty products you can be an affiliate for Avon, or Mary Kay, or you can promote anyone’s line of beauty products. This will make it a lot easier to promote because you’re knowledgable about this subject and the products, already. You’ll have an easier time making sales because you know how to talk to the customers. Since you’re in your own market, you’ll be able to know what will motivate people to buy those products.
Don’t try to hide your affiliate links. People are smart and have come to recognize them. No big deal, just disclose that you’re an affiliate for whatever company. Your lack of fear to reveal this will help others to trust you, and it also will be appreciated. Have you ever hit the back-button once you saw that followed an affiliate link? Have you ever erased or deleted the affiliate ID/code in a URL before proceeding to buy. Well, disclosing this information beforehand will make your potential customers less likely to do it.
If a website is your primary source of affiliate sales, try not to go overboard on the banners and buttons for your affiliate products. Too much advertising is distracting, tough on the eyes, and tends to encourage readers to leave. Even if you fill your site with tons of useful information, all the casual viewer will see are layers and layers of banners and buttons.Even if you have really great content, all the ad graphics will be a distraction, and they’ll have to make more of an effort to ignore them.
They will chalk your site up to “affiliate links only” and move on. Therefore, give some careful thought to where you put your banners/graphics and in what quantities. You should see improvement with conversions if you stick with one particular method/product.
In time you’ll understand that there are many ways to become profitable in affiliate marketing. Don’t forget, this is hands-down the most popular and loved method to earn money on the internet. Some people are happy to make a living promoting products that are thought up and created by others. This leaves you free to simply find the products you like best and then try to sell them. So begin today, always keep learning, be sure to work hard at it – be patient – and maybe next year this time you can be marketing full-time.




